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Category Archives: Adwords

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Callout extensions – AdWords hot news

Photo source According to a post on AdWords blog, the callout extensions started rolling out yesterday and will be available to all advertisers in the following weeks. Callout extensions are meant to improve the CTR by allowing advertisers to show more relevant information about their business such as competitive advantages and promotions or highlight special…

September 4, 2014Leave a commentAdwordsBy Maricela Potoc

HTML5 ads for Google Display Network – new update

Google published a new update yesterday – we can now build rich and interactive ads using HTML5 that run on any device. To make things easy, Google also launched a great free tool called Google Web Designer. This tool is not only free, but also available for everyone to use it, including people with no…

August 28, 2014Leave a commentAdwordsBy Maricela Potoc

New update – product ratings display on Google Shopping

source Available only for shoppers in the United States, the product ratings which consist of stars and reviews count will show up in Product Listing Ads across google.com and google.com/shopping. The data will be aggregated from several sources such as the merchant’s website, editorial sites etc. There’s a good thing and a bad thing about…

July 29, 2014Leave a commentAdwords, SEOBy Florin Birgu
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