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Author Archives: Maricela Potoc

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HTML5 ads for Google Display Network – new update

Google published a new update yesterday – we can now build rich and interactive ads using HTML5 that run on any device. To make things easy, Google also launched a great free tool called Google Web Designer. This tool is not only free, but also available for everyone to use it, including people with no…

August 28, 2014Leave a commentAdwordsBy Maricela Potoc

Settling the Quality Score – compressed version

As you might already know, Google published yesterday a white paper called “Settling the Quality Score”. Leaving other beautiful things apart, I will tell you exactly what you need to know and what you can use from that paper. Settling the Quality Score – compressed misconceptions and advice: 1. Focus on 3 main components –…

June 25, 2014Leave a commentAdwordsBy Maricela Potoc

16 Tips for promoting your Google+ business page

Google+ is a network of people based on common interests, while Facebook is more about connecting with people you already know. Many people coming from Facebook say that Google+ is a ghost town. What actually happens is that they come, they post, they leave and they see no engagement from anyone. The golden rule of…

May 26, 2014Leave a commentSocial MediaBy Maricela Potoc
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